Privacy Policy – Marvel Makeup

Last Updated: November 22, 2025

At Marvel Makeup, we value your privacy and are committed to protecting your personal data. This Privacy Policy outlines how we collect, use, and safeguard your information when you visit our website or use our mobile application.

1. Information We Collect

To provide you with the best shopping experience, we collect the following types of information:

a. Information You Provide to Us
When you make a purchase, create an account, or contact us, we may collect:

- Personal Details: Name, email address, phone number, and shipping/billing address.
- Account Information: Username and password (encrypted).
- Order Information: Details of the products you purchase and your order history.
- Payment Information: We do not store your full credit card details. Payment transactions are processed through secure third-party gateways.
b. Information We Collect Automatically
When you access our website or app, we automatically collect:

- Device Information: IP address, device type, operating system, and browser type.
- Usage Data: Pages viewed, time spent on the site, and items added to the cart.

2. Mobile Application Specifics

Our mobile application is designed to respect your privacy. We minimize data access to what is strictly necessary:

Push Notifications: We may request permission to send you notifications regarding order status updates and exclusive offers. You can manage or disable this permission at any time in your device settings.

3. How We Use Your Information

We use your data for the following purposes:

Order Processing:
To fulfill your orders, manage payments, and deliver products via our shipping partners.
Communication:
To send order confirmations, updates, and customer support responses via email or WhatsApp.
Marketing:
To send newsletters or promotional offers (only if you have opted in).
Improvement:
To analyze shopping behaviors and improve our website and app performance.

4. Cookies and Tracking Technologies

Our website uses cookies to distinguish you from other users. This helps us:

Remember items in your shopping cart.
Keep you logged in during your session.
Analyze site traffic to improve our services.

You can choose to disable cookies through your browser settings, but this may affect the functionality of the checkout process.

5. Sharing Your Information

We do not sell or trade your personal information. We only share data with trusted third parties essential to our operations:

Service Providers: Shipping companies (to deliver orders) and Payment Gateways (to process transactions).
Legal Compliance: If required by law or to protect our rights and safety.

6. Data Security

We implement strict security measures to protect your data:

Our website is secured with SSL (Secure Socket Layer) encryption.
Access to personal data is restricted to authorized personnel only.
We regularly update our WordPress and WooCommerce platforms to ensure security compliance.

7. Your Rights

You have the right to:

Access the personal information we hold about you.
Request corrections to any inaccurate data.
Request the deletion of your account and data (subject to legal retention requirements for transaction records).

8. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and significant changes may be communicated via email or app notification.